Outstanding Achievement Award
sponsored by O2
Awarded to an individual in the motor transport industry whose efforts to promote and encourage greener transport have achieved considerable success. Entry for this award is by nomination.

2010 Winner: Paul Everitt, Chief Executive
Society of Motor Manufacturers and Traders
Paul Everitt joined the Society of Motor Manufacturers and Traders in January 2008 as Chief Executive. He was a member of the New Automotive Innovation and Growth Team (NAIGT) and is now a member of the Automotive Council as well as Associate Director of Digital Radio UK and board member of Motor Codes and Cenex.  Since returning to SMMT he has been a leading advocate for the strategic importance of the UK motor industry.  

Paul was previously Director of Civil Air Transport and Communications at the Society of British Aerospace Companies (SBAC).  He helped to devise and implement a major change programme which resulted in a significant increase in membership, reduced operating costs and a strengthened relationship with Government.

Before joining SBAC, Paul was Head of Communications, Economics and Policy at SMMT. He played a major role in launching and developing the motor industry sustainability report, the annual CO2 report and took a lead on a range of high profile policy campaigns, including the End of Life Vehicle directive, Block Exemption and the Climate Change Levy.  Paul supported the first Automotive Innovation and Growth Team, helping to establish the Low Carbon Vehicle Partnership and the Vehicle Industry Policy and European Regulation group, VIPER.

In early 2009 a number of SMMT members contacted Paul to ask for support for the emerging EV industry. To his credit, Paul understood the needs of these members and the significance of the emerging EV industry for the UK. The creation of the EV Group was Paul’s initiative, making the necessary resource available in order for the EV group to grow into what it is today – the central hub of UK EV activity and the ideal interface with government for issues such as the Plug-In Car Grant.

Beyond his pure-SMMT work, Paul was an integral part of the NAIGT, and was among the industry experts who created the NAIGT technology roadmap. This has informed policy makers and been an extremely useful tool to demonstrate the steps the auto industry is making to reduce emissions. He is a worthy recipient of the 2010 GreenFleet Outstanding Achievement Award.